Cutie Patootie Charcuterie

Project

Retro-inspired branding for Cutie Patootie, blending playful charm with scalable design for print, signage, and social use.

Services

Logo and visual brand design, custom food illustrations, mascot design, menu and flyer designs, brand guidelines, food truck wrap design.

Details

Client

Year

2024

Award

GD USA 2024
cutie patootie logo horizontal version
cutie patootie mascot waitress on rocket
cutie patootie full lockup

The Challenge

Launching a Food Truck Brand Designed to Stand Out.

Starting with no existing branding, the project focused on developing a cohesive visual identity built for real-world application — signage, menus, merchandise, and social content — helping the business look established from day one.

Building the brand
cutie food illustrations
cutie food illustrations

The Outcome

Pensacola's most popular sandwich

Cutie Patootie has become an institution, parked at The Eatery in Pensacola, they serve some of the best sandwiches in the Florida panhandle. They also feature catering for events, weddings, and corporate functions.